Adventure Blog has a neat article covering a slew of new materials that will challenge Gore-Tex in the waterproof-breathable market. While the article is about camping equipment, you can be sure that it’ll find its way to golf.
Posted By The Golf Blogger Related EntriesFor the past 30 years, the waterproof-breathable market could be summed up in two words (or is that one hyphenated one?): Gore-Tex. No more. Gore’s might is about to be tested by no less than three of the outdoor world’s largest brands. The roll-out begins this spring with Columbia’s Omni-Dry then flows through to fall 2011 when Polartec’s NeoShell and Mountain Hardware’s DryQ arrive. And Gore itself isn’t sitting still, with a new product, Active Shell, the promises greater breathability. It’s the biggest wave of new waterproof-breathables from major brands in, well, ever.
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