Thursday, October 20, 2011

KBS Enhances Website

Today, KBS announced the expansion of its primary website KBSshafts.com to include new interactive features and shaft-related content offering an enhanced user-interface and better all-around experience with the KBS brand. Complete with improved navigation, technology, communications, and shaft fitting information; the recent round of website updates offers visitors to KBSshafts.com a more complete shaft information center for avid golfers.

NEW WEBSITE HIGHLIGHTS:
- "Shaft Fit System" offering visitors an interactive system indentifying their ballpark KBS shaft / flex fit.
-Updated "Technology Section" complete with new performance data, videos, and total content.
- Enhanced "KBS Blog" compiling all KBS press releases, blog posts, and technical articles.
- All-new "Promotion Center" offering unique monthly giveaways for avid KBS fans.

The recent round of updates made to KBSshafts.com updates a variety of information in addition to adding new features that should deliver a better all-around user experience. As explained by Rob Cheng, Director of Global Operations, "This round of updates made to the KBS website focus on educating the golf audience of the performance benefits derived from custom fitting and taking advantage of new product technology. The KBS website is constantly making progress and we're already planning what's next for enhancing our users-experience."

Technology behind the KBS Tour Series incorporates an efficient shaft design with the purpose of delivering more energy into the club head, for maximum distance, while offering a firm total shaft design, for tightening shot dispersion. Designed as an integrated product line, each shaft in the KBS Tour Series incorporates a unique calculation of taper rate and section balance to promote a different trajectory and ball spin for maximum fitting options. Due to this integrated approach, the KBS Tour Series catalog offers a simple set of steel shaft designs for fitting a wide range of golfers, including many of the best Tour players in the world.

Since their introduction in 2008 worldwide, KBS Tour shafts continue to blaze a trail on Tour trusted by numerous players within the world's top 10 rankings and nearly 40 Tour professionals on the PGA Tour. Trusted every week at top-level professional events, KBS Tour shafts have now delivered 7 victories on the PGA and European Tour in 2011. Recent achievements for the KBS brand include winning the 2011 Players Championship, The Memorial Tournament, and The WGC - Bridgestone. Expect more stories to come.

Formalized in 2007, KBS Tour shafts are the premiere brand of steel golf shafts designed and manufactured by FEMCO Steel Technology (FST) headquartered in Boulder, Colorado. Since 1949, FEMCO has remained committed to providing the highest quality steel products and services worldwide

KBS SHAFTS: KBSshafts.com | facebook.com/KBSshafts | twitter.com/KBSshafts


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