Softspikes Dominates At The Farmers Insurance Open

Softspikes®, the world's best-selling golf cleat brand is the top cleat brand at the Farmers Insurance Open BRENTWOOD, Tenn., January 31, 2011 ... Softspikes®, the world's best-selling golf cleat brand and maker of the #1 Cleat on TOUR, was triumphant this weekend at Torrey Pines with 8 of the top 11 plastic cleat wearers sporting Softspikes brand cleats. Pulsar, BLACK WIDOW Tour and Cyclone, Softspikes' newest cleat, led the charge with more than 60% of the cleat field.

Softspikes' Pulsar cleat remains a TOUR favorite as players continue to trust the traction and comfort this dynamic cleat provides.

"It's great to see our cleat brands consistently placing high on the leaderboards," said John Hohman, Vice President of Marketing, PrideSports. "We believe our Softspikes brands have revolutionized the golf cleat market, and we are working to stay on the forefront of this innovation."

Softspikes' patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains - Tee Boxes, Fairways, Roughs, Greens, etc - providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.

PrideSports was formed in January 2003 following Pride Manufacturing Company's purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world's premier golf accessories company, as Pride and Softspikes are the world's leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

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