SuperStroke Slim Lite Aids No. 1 Putter At Farmers Insurance Open

The current 54th ranked golfer in the FedEx Cup standings finished 1st in Putts Per Round at the Farmers Insurance Open at Torrey Pines using the new SuperStroke Slim Lite putter grip. It was the first event the player had put the new 55-gram, 1.3 inch diameter grip into play.

The London native averaged 26.3 Putts Per Round at the event and now ranks 5th in Putts Per Round on the 2011 season.

KJ Choi, a SuperStroke Golf staff player, ranked T6th in Putts Per Round at the annual Torrey Pines event with a 27.5 Putts Per Round average. SuperStroke Golf, a division of Tiger Shark Golf, had 4 putter grips in play at the Farmers Insurance Open, making them the #1 most played jumbo putter grip at the event.

Other Tour Notes
SuperStroke staff player Matt Bettencourt finished T5th at the Sony Open in Hawaii using a jumbo sized SuperStroke Fatso putter grip. He ranks 17th among all PGA Tour players in the PGA Tour FedEx Cup standings and has already earned $301,500 in the 2011 season. Bettencourt, a first time winner on the 2010 PGA Tour at the Reno-Tahoe Open, also scored a Top 25 finish at the Hyundai Tournament of Champions to open the season.

On the Champions Tour, the player who won the 2010 AT&T Championship using a SuperStroke Slim grip ranked #1 in Putts Per GIR at the first event of 2011. The player finished 16th at the Mitsubishi Electric Championship at Hualalai and ranked T4th in Putts Per Round (26.7) with his SuperStroke grip.

In 2010, SuperStroke and Tiger Shark Golf combined to be the #1 jumbo putter grips at every PGA Tour event, including The Masters, the U.S. Open, the Open Championship and the PGA Championship. They have also been the #1 most played oversized putter grip on the 2011 PGA Tour.

Since the start of the 2010 season on the PGA, Champions, Nationwide, LPGA and Asian tours, SuperStroke and Tiger Shark putter grips have been a part of 3 victories, 25 Top 10 finishes and 41 Top 25 finishes. SuperStroke and Tiger Shark now have 9 victories on the PGA Tours.

About Tiger Shark Golf
Tiger Shark Golf offers a variety of golf equipment with a specialty in grips, putters, drivers, wedges, hybrids and complete sets. Tiger Shark has more than 1,750 accounts across the U.S. and Canada including Dick's Sporting Goods, Golf Galaxy, Edwin Watts, Golfsmith, GolfTown, Roger Dunn, PGA Tour Superstores, Golf Headquarters, Carl's Golfland and TGW.com. For more information about Tiger Shark or SuperStroke, call 1-800-667-0181 or visit www.tigersharkgolf.com or www.superstrokegrip.com.

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Softspikes Dominates At The Farmers Insurance Open

Softspikes®, the world's best-selling golf cleat brand is the top cleat brand at the Farmers Insurance Open BRENTWOOD, Tenn., January 31, 2011 ... Softspikes®, the world's best-selling golf cleat brand and maker of the #1 Cleat on TOUR, was triumphant this weekend at Torrey Pines with 8 of the top 11 plastic cleat wearers sporting Softspikes brand cleats. Pulsar, BLACK WIDOW Tour and Cyclone, Softspikes' newest cleat, led the charge with more than 60% of the cleat field.

Softspikes' Pulsar cleat remains a TOUR favorite as players continue to trust the traction and comfort this dynamic cleat provides.

"It's great to see our cleat brands consistently placing high on the leaderboards," said John Hohman, Vice President of Marketing, PrideSports. "We believe our Softspikes brands have revolutionized the golf cleat market, and we are working to stay on the forefront of this innovation."

Softspikes' patented Dynamic Cleat Technology allows its cleats to be responsive to all terrains - Tee Boxes, Fairways, Roughs, Greens, etc - providing confidence on every swing of the club. In other words, longer drives, better iron shots and lower scores. For more information on Softspikes, please visit www.softspikes.com.

PrideSports was formed in January 2003 following Pride Manufacturing Company's purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world's premier golf accessories company, as Pride and Softspikes are the world's leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

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Players Towel Used By Three Of Top Six Finishers At The Farmers Insurance Open

Phoenix, AZ: January 31, 2010 - Players Towel, featuring high performance microfiber technology, was used by three of the top six finishers, including the runner-up and third place finisher, at the Farmers Insurance Open.

"With a pressure filled final round completed under a variety of weather conditions, including rain and wind, being able to have one's equipment dry and clean down the stretch became critical to producing good golf," said Patrick Le Vine, founder of Players Towel. "We congratulate the runner-up, the third place and sixth place finishers with their fine play so early in the season."

"Our microfiber technology provides optimal performance for player and caddy under all playing conditions," said Le Vine. "With a mix of sun, wind and rain during Sunday's exciting final round, the lightweight, yet durable, Players Towel proved to be a valuable piece of equipment and has quickly become the towel of choice among the world's best players."

About Players Towel
Used by the game's top players, the Players Towel is the leading performance golf towel and has been in the winner's circle on all major golf tours including: the U.S. Open, The Masters, WGC Championship, Evian Masters and the PGA and LPGA Tour Championships. Designed by a former LPGA caddie, Players Towel's microfiber technology provides the best absorption and cleaning characteristics available on the market allowing for optimal groove cleaning, maximum moisture retention, and durability. While traditional heavy cotton cloth towels push dirt and moisture around, the Players Towel microfiber technology picks up dirt and moisture, holding it in the cloth and off the equipment, resulting in cleaner, dryer equipment and enhanced player performance. Available in custom logos, signatures, colors and an optional center-cut Putterslit, Players Towel is an essential part of one's golf game and also makes an ideal tee gift for corporate, charity and club outings. Players Towels are sold on line at www.playerstowel.com and at leading pro-shops and resorts around the world.

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True Temper Shafts Sweep Top 10 At Farmers Insurance Open

MEMPHIS, Tenn. - True Temper shafts added another win to its resume at the Farmers Insurance Open, held this weekend at scenic Torrey Pines. The victory was the fourth straight win in as many weeks on the PGA TOUR for True Temper shafts, but none have been as resounding as this weekend's clean sweep of all Top 10 money positions. Every player in the Top 10 at the Farmers Insurance Open played shafts designed by True Temper demonstrating the high level of trust professional golfers have for the No. 1 shaft manufacturer in golf.

In a dominating display of distance and control, the champion trusted Dynamic Gold in his irons, a Grafalloy shaft in his driver and Project X graphite shaft in his 5-wood en route to leading both greens in regulation (81.9%) and driving distance (316.6 yards) for the week.

"Having complete trust in your equipment to provide the highest degree of distance, accuracy and consistency is a huge part of the game," says Scott Hennessy, president and CEO of True Temper Sports. "True Temper's Dynamic Gold, Project X and Grafalloy shafts have been the preferred shafts of professionals for decades and that continues today. There were 138 True Temper sets in play at the Farmers Insurance Open, and we're honored to continue providing players of all skill levels with innovative equipment that they can rely on shot after shot."

The Number One selling shaft in golf, Dynamic Gold is preferred by skilled players seeking a low, penetrating ball flight. Dynamic Gold has earned worldwide-renown as the winningest shaft in the history of the game. The Project X line of shafts are also proven winners, including the all-new Project X graphite which has quickly established itself as the premier graphite shaft in the game today. In addition, the Grafalloy line of graphite shafts continues to set the industry standard ultra-lightweight innovation.

For more information on True Temper, Dynamic Gold, Project X and Grafalloy brands, visit www.TrueTemper.com or www.pxshaft.com . Become a fan on Facebook at www.facebook.com/truetempergolf and www.facebook.com/projectxgolf .

The leading manufacturer of golf shafts in the world, True Temper Sports is consistently the number one shaft on all professional tours globally. The company markets a complete line of shafts under the True Temper®, Grafalloy® and Project X® shaft brands, and sells these brands in more than 30 countries throughout the world. True Temper Sports is proudly represented by more than 1,000 individuals in ten facilities located in the United States, Europe, Japan, China and Australia. For more information, visit www.truetemper.com .

Media Contact:
John Meng
Meng & Associates Inc.
P. 512.331.8600 F. 512.331.8601
john@mengassociates.com

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